Privacy Policy
Last updated: April 3, 2026
The MVM Group LLC ("we," "us," or "our") operates Dale, a software platform for custom home builders and contractors, including client portals, project management tools, and communication services. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services.
Information We Collect
We may collect the following types of information:
- Contact information: Name, phone number, email address, and business address provided by you or your general contractor.
- Account information: Login credentials and user profile details for our client portals.
- Project information: Construction project data, scheduling details, selections, change orders, and related communications.
- Communication data: SMS and MMS messages, including message content, phone numbers, timestamps, and delivery status, sent through our platform.
- Usage data: Information about how you interact with our services, including access times, pages viewed, and device information.
How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our software services and client portals.
- Send project-related notifications, scheduling updates, and follow-up messages via SMS, MMS, or other channels on behalf of general contractors.
- Process payments and manage billing.
- Respond to your inquiries and provide customer support.
- Comply with legal obligations and enforce our terms of service.
SMS and Text Messaging
Dale sends SMS and MMS messages to subcontractors, clients, and other parties on behalf of general contractors for construction project coordination, including scheduling notifications, project updates, and follow-up reminders.
By providing your phone number to a general contractor who uses Dale, you consent to receive these project-related text messages. Message frequency varies based on project activity. Message and data rates may apply.
You may opt out of receiving text messages at any time by replying STOP to any message. After opting out, you will receive a confirmation message and no further texts will be sent. You may also reply HELP for assistance or contact us at mason@meetdale.com.
We do not sell, rent, or share your phone number or opt-in data with third parties for their marketing purposes. Phone numbers collected for SMS communication are used solely for the purpose of delivering project-related messages through Dale.
Third-Party Service Providers
We may share your information with third-party service providers who assist us in operating Dale, including:
- Twilio: Provides SMS and MMS messaging infrastructure for delivering project notifications.
- Stripe: Processes payments securely on our behalf.
- Hosting providers: Store and serve our applications and data.
These providers are contractually obligated to use your information only as necessary to provide services to us and are required to protect your data in accordance with applicable law.
Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. When data is no longer needed, we securely delete or anonymize it.
Your Rights
Depending on your location, you may have the right to access, correct, delete, or restrict processing of your personal information. To exercise any of these rights, please contact us at the information below.
Children's Privacy
Our services are not directed to individuals under 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child under 18, we will take steps to delete that information.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on this page with a revised "Last updated" date.
Contact Us
If you have questions about this Privacy Policy or our data practices, contact us at:
The MVM Group LLC
3154 Dunn St SE, Smyrna, GA 30080
Email: mason@meetdale.com
Phone: (678) 618-1083